Prabhjot Kaur, AI Search Visibility Strategist

Selected Work

What I built at Hindustani Tongue

3 months. Every major piece of work from the internship — all verifiable.

AI Visibility Audit — 6-Dimension Framework

Signature project

Problem

No way to know if the brand was actually visible inside AI answers — only assumptions, no data.

Action

Built a 6-dimension scoring framework from scratch. Ran 12 structured test queries across ChatGPT, Gemini, Claude, and Perplexity. Documented results in a structured Google Sheet.

Result

Caught a live pricing inaccuracy being repeated by AI tools. Flagged it and it was corrected before it caused damage. Framework is now reusable.

QueryQuery intentBrand recommendedCompetitors recommendedDescription accuracyAnswer position

GEO + SEO Strategy Report

Signature project

Problem

GSC impressions dropping quietly — no one had flagged it yet.

Action

Independently traced the drop to Google's AI Overview rollout. Built a full SEO + GEO strategy report and a plain-language summary for non-SEO stakeholders.

Result

Praised by the founder. Led to a company-wide content strategy meeting and full content direction shift. 30.8K+ AI Overview impressions achieved within 3 months.

Academic Survey for Language Learners

Research project

Problem

Needed real, citable data from actual language learners to support content credibility and E-E-A-T signals.

Action

Designed and distributed an academic survey targeting language learners globally. Built the full questionnaire, targeting, and distribution plan.

Result

Original first-party research data collected — usable in blog content, GEO strategy, and brand credibility across AI platforms.

Schema Audit

Validated Article and FAQ schema across the entire content library using Google Rich Results Test and Schema.org validator.

100% Rich Results pass rate

200+ Outreach Campaign

Individually researched 200+ guest post and collaboration targets — editorial sites, student programs, workshops, travel platforms. Every pitch personalised. No templates.

Replies from multiple high-authority sites

Social Media Content System

Designed 25+ branded creatives in Canva — informational posts, CTAs, student testimonials, founder spotlights. Edited reels in CapCut. Scheduled via Meta and Buffer.

25+ creatives · Reels · Full calendar scheduled

Website Page Optimisation

Optimised Contact and About pages — improved meta tags, content clarity, and structure for better search relevance and user trust signals.

Improved on-page signals across key site pages

9 Blogs Published Under My Name

The Power of Bilingualism: Why Learning a Second Language Is a Game Changer ↗ How to Teach Kids Their Mother Tongue Abroad ↗ Why NRIs Need to Know Their Mother Tongue ↗ Heritage Language for NRI Families ↗ Understand Tamil But Can't Speak? ↗ Online Hindi Classes for Kids — USA ↗ Online Hindi Tutor: A Parent's Buying Guide ↗ Indian Languages for Travelers ↗

Also: full SEO content strategy capstone for a wellness brand (GreenSip — Coursera project). And Sheets By Prabh, a small digital product brand where I apply content strategy independently. sheetsbyprabh.wordpress.com ↗

Career

Experience

Sep 2026 – Present

Active now

Digital Growth & AI Visibility Executive

Hindustani Tongue · Remote, Bengaluru

Offer accepted — continuing with the company in a full role, building on the GEO strategy, AI visibility systems, and content infrastructure built during the internship.

SEOGEOAI VisibilityDigital GrowthContent Strategy

May 2026 – Aug 2026

Completed

Social Media Marketing Intern — SEO & AI Visibility

Hindustani Tongue · Remote, Bengaluru

Full SEO content audits, rewrites, and publishing on WordPress across 3 months. Designed and ran a 6-dimension AI citation-testing framework. Independently spotted a GSC impressions drop and delivered a GEO strategy report that reshaped the company's content direction — contributing to 30.8K+ AI Overview impressions and 642K+ organic search impressions. Optimised Contact and About pages. Created 25+ social media creatives for Instagram and LinkedIn; edited reels and short-form video; scheduled content via Meta and Buffer. Conducted an academic survey for language learners globally.

30.8K+ AI Overview impressions642K+ organic impressions9 blogs published11+ blogs optimised200+ outreach emails4 AI platforms audited25+ social media creatives

SEOGEOAI Citation TestingSchema MarkupWordPressBacklinksGoogle Search ConsoleE-E-A-TCanvaCapCutBufferMetaSocial Media Design

2024, Present

AI Data & Content Reviewer

Freelance · Remote · 2+ years

Reviewing AI-generated content for accuracy, quality, and guideline compliance. Direct groundwork for citation testing and content evaluation.

Content QualityAI ReviewEditorial Judgement

Nov 2024, Dec 2024

Administrative & Tax Assistant

CA Firm · Internship · Jhalrapatan, Rajasthan

Managed annual returns for 107 firms. A structured, data-driven foundation for marketing analysis.

Data ManagementAnalytical Thinking

Mar 2024, Apr 2024

Trainee Coordinator

Maa Academy · Indore

Student facilitation and team coordination. Communication skills applied to managing multiple projects and stakeholders.

CoordinationCommunication

2023, 2026

BCom, Business/Commerce

Devi Ahilya Vishwavidyalaya (DAVV), Indore · GPA 3.16 / 4.0

Finance and commerce foundation with training in digital marketing, investment banking, and entrepreneurship. NSS member.

CommerceFinanceDigital Marketing Training

Credentials

Certifications

Click any card to verify the credential.

Google · Skillshop

Google Analytics 4 (GA4) Certification

May 2026 · Expires May 2027

Verify ↗

IBM

SEO Mastery: From Fundamentals to GenAI and GEO Strategies

May 2026

Verify ↗

Edureka

Generative Engine Optimization (GEO) Specialization

Apr 2026

Verify ↗

Semrush Academy

SEO Toolkit Crash Course

May 2026 · Expires May 2027

Verify ↗

Coursera

Collaborating with G Suite Apps

Aug 2025

Verify ↗

United Latino Students Association

Business Analysis & Process Management

Mar 2025

Verify ↗

Forage · BCG

Introduction to Strategy Consulting Job Simulation

Apr 2024

Verify ↗

Coursera

Financial Business Accounting and MIS Reports

Jun 2024

Verify ↗

Toolkit

Tools & Skills

GEO & AI Visibility

AI Citation TestingChatGPTGeminiClaudePerplexityEntity SignalsSchema Markup (Article, FAQ, Organisation, Person)Google Rich Results TestSchema.org Validator

SEO & Content Marketing

SEMrushGoogle Search ConsoleAhrefsYoast SEOGoogle Analytics 4On-Page SEOKeyword ResearchE-E-A-T

Content & Writing

WordPressSEO Content WritingContent StrategyCitation & ResearchQuery & Intent Analysis

Off-Page & Outreach

Backlink StrategyGuest Post OutreachDomain Authority VettingPersonalised Email PitchingCompetitor Research

Content Creation & Social Media

CanvaCapCutBufferMeta Business SuiteInstagramLinkedIn

Productivity & Data

Google Workspace (Sheets, Forms, Docs)Microsoft WordLucidchart

The Person

About

LinkedIn ↗ Internship Journal ↗ Resume ↗ Email ✉

I work at the intersection of SEO and GEO. Finding out whether brands are visible inside AI answers, and fixing it when they're not.

On-page SEO, keyword research, content architecture
Schema markup and technical audits (Article, FAQ, Organisation, Person)
GEO audits: entity signals, citation gaps, AI discoverability
AI citation testing across ChatGPT, Perplexity, Claude, Gemini
Backlink building, guest post and collaboration outreach
Social media content creation — posts, reels, and creatives for Instagram and LinkedIn

Completed a 3-month internship at Hindustani Tongue — all work documented week by week in my internship journal.

Education

BCom in Business/Commerce, Devi Ahilya Vishwavidyalaya (DAVV), Indore. GPA 3.16/4. NSS Member. Trained in digital marketing, investment banking, and entrepreneurship.

Beyond Work

Art and Crafts competition awards (City Collector award). Honoured at Bhavani NatyaShala for classical dance. Student Parliament. Sketches exhibited in school's Art Gallery.

Currently: Digital Growth & AI Visibility Executive at Hindustani Tongue. Open to collaborations and conversations in SEO, GEO, and AI visibility.

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